Learn about One Woman’s New Approach to Business
Business is becoming more and more impersonal. CEOs at the top communicate with their employees through email, companies communicate with their customers through their website, and customers reach customer service through social media. In the music industry, specifically, musicians and their customers often feel tension because of this sort of disconnect. Music is supposed to be about sharing and creating a community, but it often turns into an overpriced iTunes business transaction.
In the video below, listen to the Alternate-Rock musician, Amanda Palmer, discuss her journey from a “jobless” street performer, to a musician playing for a major label, and finally to a musician who creates music for free. She raves about what happens when musicians focus on their music, create a community with their fans, and trust in other people. The results of her journey have radical and universal implications for all interactions, business or personal.
About the Author: Norah Kearney
I am currently a junior at Webster University of St. Louis, Missouri. I’m working on my BA in English with a focus on creative writing. I plan to use my degree for writing, editing, teaching, or a bit of all three.
Read more from and about the author: Norah’s WiLab Profile